Friday, August 21, 2009 from 8:00 AM - 12:00 PM (ET)
Many conferences and panels focus on how to use the latest social media tools. PR Camp Atlanta is different. PR Camp Atlanta will be a full morning of highly interactive discussions on social media -- complete with marshmallows and a virtual campfire. It will explore key issues facing our industry, helping PR and marketing professionals to identify challenges and take advantage of new opportunities. PR Camp Atlanta will offer a social media immersion experience for PR, marketing and communications professionals at all levels from business, non-profits, government agencies, associations and educational institutions. Our "unconference" format avoids many of the conventions of a typical conference. There will be no panels or PowerPoint demonstrations. Moderators ("camp counselors") will use scenarios based on case studies to guide participant discussions. The discussion counselors are: Session I: 9:00 AM - 9:55 AM Get clients and bosses to extend their interest in new media. Session II: 10:00 AM - 10:55 AM Help senior professionals tap the social media experience of junior colleagues. Session III: 11:00 AM - 12:00 PM With the blurring of PR and marketing, determine the best ways to measure success. AGENDA 8:00 AM - 9 AM - Continental Breakfast and Registration 9:00 AM - 12:00 PM - Sessions Noon - Wrap Up Cost: $20 $25 (cash and check only) at the door We hope you can join us for great conversations, a great deal of learning and a lot of fun. We are still looking for sponsors, moderators and volunteers. If interested, please contact: Dan Greenfield - (Dangreenfield AT bernaisesource DOT com)

PR+MKTG Camp is organized by Dan Greenfield. He is principal of Bernaise Source Media, an Atlanta-based consulting practice blending new and traditional media to promote brands and manage corporate reputations. Bernaise Source Media specializes in communications audits, customized workshops and strategic counsel. A former EarthLink corporate communications vice president, Greenfield is a respected industry blogger, award-winning video producer and has advised CEOs and members of Congress.
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